Jabborro Blog

Digital PR is all about using PR tactics to earn backlinks to support your SEO strategy. In other words, d igital PR is simply creating content that tells stories that are so good that journalists actually want to cover and link to them. Different tactics exist, and success comes from knowing which and when to use. However, few tactics can help you earn links at scale, but digital PR can help you earn relevant links. Also, there are a whole host of other benefits to your business such that If you're not using digital PR as part of your link building strategy, you're missing out on a huge opportunity to gain a competitive advantage. Below are a few digital PR tactics to use. They may not be suitable for every business, so you need to understand which is appropriate for the industry you are in. Creative Campaigns; C reative campaigns are an effective way to come up with something that journalists want to cover.  Think visualizations, predictive imagery, or creative stunts that ge

Search engines are constantly changing and improving on their algorithms. This means that what worked years decades ago is no longer relevant today. Google search page Google is always giving webmasters hints on how to optimize for SEO. Acting on that advice can instantly improve your rankings in the search engine results pages (SERPs). Here are 12 factors you must consider: 1. Core web vitals Google core web vitals are the latest user-centered ranking factors introduced by Google in 2020. They’re launched to help search robots assess page experience more accurately and improve search usability. These metrics go beyond loading speed and page responsiveness and dig deep into user experience trying to improve how fast a page loads and how soon can users interact with it. Although there are still lots of unanswered questions around Core Web Vitals, one thing is for sure: User-experience is the future of SEO. 2. High-quality content Content quality has always been a top priority to search