Jabborro Blog

This is where Fashion and Public Relations get married; Fashion needs people’s eyes, and then their other senses while Public Relations brings them all together. Public Relations ensures that the Fashion professional appeals to the public (publics), satisfies them, attracts them and both parties gain from the relationship formed. A good PR manager will also help the two parties maintain a beneficial relationship going forward. This was how Pierre Rougier worked for Calvin Klein and other fashion businesses behind the scenes, generating a lot of resounding results for these brands. Photo by Vision Perspective It is important to know that an advertising agency will not offer your business what the PR will do. With one, you pay heavily to get seen quickly; with the other, you pay less and take time to build a relationship of trust with your various publics. Advertising is the costlier one, PR is the later one. And these days, the relationship is what keeps the busines

Ibom Fashion Week PRESS RELEASE: IBOM FASHION WEEK Unveiled and Set to Hold at Ibom Le’ Meridien Hotels & Golf Resort This October The organizers of the oncoming IBOM FASHION WEEK (IFW), a 3-day fashion and style event, have recently officially unveiled the project with the dates, participants, venue and activities announced. The theme of this year’s edition is tagged ‘Culture meets Style’ and is scheduled to hold from the 14 th to the 16 th of October 2016 within the premises of the Le Meridian Ibom Hotel & Golf Resort, Uyo. This was unveiled to press men at a recently held press chat. According to the organizers, the IBOM FASHION WEEK is a well thought out event poised to put Akwa Ibom State on the fashion map with a 3-day epoch making string of events that will showcase up-to-trend fashion styles on a classic runway. The event provides a platform for young and emerging talents in the fashion industry to showcase their works and build connections with stakehol

Western Media seem to be paying more attention to Nigerians these days, less of Terrorism and more of positive records. This time, it is about Laolu Senbanjo who has just been selected by Nike as their 'Master of Air' which will see him create art-inspired Air Max at the Air Max Con 2016. He started his style of drawing with Charcoal, borrowing inspiration from prehistoric arts. Although he left arts, his preferred vocation, to read Law (University of Ilorin), having graduated, he resurrected his talents and forayed into professional Fine Arts. In 2009, he participated in his first exhibition at Elephant House, Alausa, Ikeja, Lagos. Sadly, he did not sell a single piece. Today, he is an icon of Contemporary African Fine Arts, widely traveled. As Nike celebrate their Air Max brand between March 24 and March 26, Laolu’s craft will showcase his originality as African, making a special appearance on March 25, around 7-8pm. According to thener